Having a hard time making girlfriends, a Wall Street lawyer who moved from Atlanta to New York came to us with an idea of how to help women find new friends. She thought a website that connected women based on an algorithm of common interests and stages of life could be a great way to make new girlfriends, but didn’t have a name or brand associated with the idea.
Fortress helped with the name and branding, logo design, web design and development, marketing strategy and created a social network exclusively for women in the New York City area.
This resulted in an increase of new members and event/activity attendance after the website launched.
Branding + Web Design & Development + Design