Lumelle_Portfolio

    Lumelle

    Problem:

    Having a hard time making girlfriends, a Wall Street lawyer who moved from Atlanta to New York came to us with an idea of how to help women find new friends. She thought a website that connected women based on an algorithm of common interests and stages of life could be a great way to make new girlfriends, but didn’t have a name or brand associated with the idea.

    Solution:

    Fortress helped with the name and branding, logo design, web design and development, marketing strategy and created a social network exclusively for women in the New York City area.

    Results:

    This resulted in an increase of new members and event/activity attendance after the website launched.

    Fortress Services:

    Branding + Web Design & Development + Design

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